To succeed and consistently embed the new corporate values, senior management knew that any kind of event intervention would need to entertain, be easy to relate to and above all be memorable, so that all delegates would positively transfer the values to their teams and work place.
In partnership with internal ‘think tanks’ we explored creative and inclusive options to present the new values, resulting in a staged personification of each value based on the ‘Wizard of Oz’. Our creative team developed company relevant scripts, to demonstrate how the search for individual personal development can help to modify behaviours and establish change. Anecdotal evidence and culturally specific humour achieved the immediate buy in from the audience to quickly engage with the need for change. RoleplayUK took on the responsibility for staging the entire event from casting internal staff members, to the final curtain, carefully working around the staff’s busy day jobs.